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j. simms agency has spent more than a decade helping some of San
Diego’s most recognizable builders and non-profit organizations
grow and prosper. We’ve done so by building brand awareness.
By creating and implementing strategic marketing plans that make
sense. By crafting effective messages and sharing those messages
with the right audiences. But more than anything else, we’ve
done so by understanding San Diego and knowing what makes it tick.
From its businesses to its media, its CEOs to its everyday people,
we understand San Diego. And we put that understanding to work
everyday for our clients. We take pride in partnering with organizations
whose growth and prosperity has helped San Diego develop into
the thriving city it is today.
A
Few of our Clients
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Even before j. simms agency was formed, company founder Julia
Simms was working with The Corky McMillin Companies to grow its
reputation among San Diegans via press relations, marketing communications
and community outreach programs. This partnership now spans 24
years, during which time the McMillin organization has grown from
300 home sales a year to more than 1,200.
Associates at j. simms agency have been working with the CEO,
sales staff and marketing team at Barratt American for more than
13 years in support of its very high public profile and mega-award-winning
marketing efforts throughout Southern California. j. simms agency
was there when Barratt launched its new Urban Development Division
-- now nationally recognized -- and when the senior managers turned
the firm into a locally based, independent builder, separating
from its publicly traded overseas parent company.
BWith uncommon vision and bold, well-considered planning,
Bosa Development has delivered more than 22,000 homes up and down
the coast from Vancouver to San Diego. From within the gates of
Petco Park to atop Cortez Hill, Bosa’s high-rise residential
towers are dramatically changing downtown San Diego’s skyline.
It already has nine signature towers to its name in downtown with
a handful of others planned. While Bosa’s executive marketing
team resides 1,400 miles away in Canada, j. simms has taken the
lead as Bosa’s on-the-ground PR contact, which has left
us very busy as each of Bosa’s projects boasts some record-holding
title as the most, best or innovatively designed residential tower
in downtown San Diego.
Reynolds Communities started as a remodeler and custom home builder
with a staff of three and has since grown into one of the area’s
most trusted and well-respected home builders, responsible for
building more than 3,500 homes in San Diego and Arizona. j. simms
agency has been there nearly every step up the way, managing all
aspects of Reynolds Communities’ advertising and public
relations efforts, from marketing materials to special event coordination,
along the way building market awareness for its many new-home
communities and helping establish the company itself as a household
name in San Diego.
A San Diego icon for more than a quarter-century, the Children’s
Museum is on the cusp of an exciting new chapter with the opening
of its new state-of-the-art facility planned for May 2008. While
its doors have been closed to the public for almost five years
during construction, j. simms agency kept San Diegans up-to-date
on the status of their beloved museum -- the results of which
can be measured in dollars and cents. More than $10.25 million
dollars were raised for the new museum in the first 18 months j.
simms agency was involved with the project.
Tucked away in the most southwesterly corner of the United States,
the city of Imperial Beach is a classic example of a Southern
California beach town. Known for its big surf, picturesque pier,
annual Sandcastle Days event and proximity to several ecological
preserves, Imperial Beach has long been a haven for beach trippers
and eco-tourists. j. simms agency was brought on in 2007, to manage
all aspects of the city’s media relations needs from publicizing
local events and news to improving its image throughout the county,
all while maintaining that laid-back beach attitude.
The South Bay Family YMCA has grown to serve the health and fitness
needs of 10,000 kids, teens, adults and seniors with the help
of j. simms agency. With media relations and a donor communications
program, its most recent annual fundraiser brought in $500,000,
nearly $150,000 more than the previous years’ and has cemented
the YMCA’s place in the South San Diego County community.
For 17 years, the non-profit Scripps Performing Arts Company has
organized dance productions and other performances to raise money
for non-profit organizations, including an incredible $32,000
for UCSD Medical Center’s Infant Special Care Center. Not
only has j. simms agency helped SPAC give back to the San Diego
community for the past decade, but the agency has also helped
increase annual memberships, donors and program participants via
an aggressive marketing campaign for the philanthropic-minded
arts organization.
San Diego County’s unassuming southern region has been quietly
evolving into an international trading hub providing economic
strength and diversification to San Diego. This growth can be
attributed to the work done by the South County Economic Development
Council to encourage private investment, promote business development,
and publicize the area’s opportunities. A long-time supporter
of the SCEDC, j. simms’ president sits on the organization’s
marketing committee and more recently has been responsible for
the creation and production of its bimonthly newsletters and annual
report.
Other
San Diego Partners
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Oceanside
Terraces
Park
Terrace
Serenata
Pacific
Scene
The
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