Sure, we’re San Diego experts. It’s the place we live, the place we work, the place we love. Call it our home-field advantage. But like any good team, we’re quite capable of succeeding on the road. We’ve shown time and again that if a client wants or needs to grow beyond San Diego, or if a company, project or endeavor based outside our home turf comes calling, we’re more than up to the task, often bringing a fresh perspective that helps the client reach heights even they didn’t imagine. Always exceeding expectations, we’re quite capable of helping our clients grow nationally and succeed in locales beyond San Diego.

2B Alive Summit

The inaugural two-day 2B Alive Assisted Living Summit sponsored by the Mexican Association of Retirement Communities brought together speakers from throughout Mexico, Canada and the United States in La Jolla, Calif., to discuss how to build a greater quality of life in Mexico for the world’s retirees. With very little notice, j. simms, in partnership with O’Sullivan Internacional, sprang into action to promote this groundbreaking, yet highly specialized, conference to media on both sides of the border. The j. simms / O’Sullivan team embarked on a whirlwind PR campaign aimed at real estate, retirement and cross-border affairs reporters. To appease English and Spanish-speaking media, all press materials were distributed in both English and Spanish and a bi-lingual industry expert was made available to answer on-camera inquiries. These aggressive efforts resulted in several Web hits on pertinent related sites and an in-depth feature story on a local San Diego TV news station is in the works.

The Strand at Headlands

The Strand at Headlands, a rare development of oceanfront custom-home building sites, is situated on 121 acres of pristine terrain in Orange County -- just up the coast from San Diego. Targeting jet-setters and our country’s wealthiest individuals, The Strand has homesites priced at an average of $6 million, each. Less than six months after j. simms agency was hired to implement a PR campaign aimed at national high-end consumer magazines, this Dana Point project was featured in more than a dozen of the most luxurious magazines in the country. Attracting buyers from across the United States, including Chicago, New York, Miami, Las Vegas, and as far away as Sydney, Australia, The Strand has sold a total of 35 of these multimillion-dollar building sites to date.

Barratt American’s Seahaus

Seahaus, a luxury condominium project in the Bird Rock area of La Jolla, was the first urban renewal undertaking by Barratt American. After a year of steady sales using traditional marketing techniques, sales came to a virtual halt with 25 million-dollar residences remaining for sale. Our research showed that out-of-state and second-home buyers were a new group of potential buyers we could target. Five months after j. simms agency implemented a national PR plan for Seahaus, 17 homes had sold, nine of which were to out-of-state buyers. This represented an increase of more than 300 percent.